When the CEO, founder, or a board member is the story.
When an executive becomes the story, the engagement is private from the first conversation. We assess what is being said and what shows up when someone searches their name, separate the personal reputation from the company's, and build a plan to respond, monitor, and repair the record. Senior people only, always confidential.
Confidential by default
We don't publicize executive engagements. Intake, assessment, and the work itself stay between us, the executive, and the people they choose to involve, including counsel.
What boards usually ask for
- A clear picture of what is out there and how serious it is.
- A view of what is likely to come next.
- A plan that protects the company without abandoning the individual, or the reverse.
- Regular, plain-English reporting on what is changing.
Monitoring versus response
Not every mention needs an answer. Monitoring tells you when something is gaining traction across search, social, and news; response is reserved for what actually threatens the executive or the company.
Personal versus corporate reputation
An executive's reputation and the company's overlap but are not the same. We are explicit about whose interests each message serves, which matters most when the two diverge.
What we won't do
We don't fake reviews, invent coverage, or post under false identities. Lasting repair comes from an accurate, credible record: real coverage, real profiles, and content that tells the truth.
How we handle it.
Related work.
What shows up when they search your name?
We'll show you exactly what's there — and what can be done about it. Free.
Senior people on every account. No junior handoffs.






Questions.
Is the engagement confidential?
Do you work for the executive or the company?
Can you remove negative articles about an executive?
How do we start?
Tell us what you're working on.
A senior member of our team replies within 24 hours. In an active crisis, call (715) 418-1614.
